ALKIMISTADIGITAL
Core Service

B2B Google Ads Agency in Argentina: scale with data, not guesswork

Are you spending thousands a month on Google Ads and the only concrete result is a list of leads who never buy? Many agencies run B2B accounts with the same logic as a clothing store: more clicks, more impressions, more vanity. Your CRM fills up with job seekers, students doing research or competitors. Nobody who will ever sign a contract.

Campaigns built on real purchase intent. We purge irrelevant traffic from the very foundation of the structure, actively blocking every segment that is not your ideal customer. We build surgical ad groups with specific messaging for CEOs, Directors and Managers searching for exactly what you offer.

Ad Spend Audit
How we do it

The process, step by step.

No fine print, no surprises. This is exactly how we work from day one.

01

Account audit and diagnosis

We review every active campaign, keyword structure, conversion setup and ad destination to pinpoint exactly where the budget is leaking.

02

Junk-traffic purge

We build exclusion lists: job seekers, B2C traffic, generic keywords and curious audiences. Your budget stops feeding people who will never buy.

03

B2B STAG restructure

We build unique themed ad groups with conversion copy tailored to decision makers. Every ad speaks directly to the pain of the CEO, Director or Procurement Manager.

04

GTM Server-Side tracking

We connect real CRM close data with the Google Ads algorithm. We teach the system what a valuable customer is — not just a submitted form.

05

Weekly optimization and scaling

Real-data adjustment cycles: we scale what generates qualified opportunities and pause what doesn't. Every dollar you invest works harder every week.

What you get

Concrete results, not generic marketing promises.

Focus on lowering Cost per Qualified Lead (SQL) from the first quarter.

Active filtering of traffic that won't buy: job seekers, students and tire-kickers.

Offline conversion sync (CRM → Google) to train the algorithm with real sales data.

Campaign types

Google Ads campaigns we run for B2B and High-Ticket

There is no single recipe: each campaign type plays a role in the funnel and is fed with CRM signals, not clicks.

High-intent Search

Transactional and late-research keywords with negative lists for job seekers, students and browsers. Budget goes to people comparing vendors.

Performance Max with CRM signals

PMax only works in B2B when you teach it what a real customer is. We feed it closed-won audiences and offline conversions, not empty forms.

Demand Gen and YouTube

Demand generation on in-market and lookalike audiences of your best accounts, with business-pain creatives for decision makers.

Remarketing and Customer Match

Customer lists, CRM leads and high-intent page visitors, segmented by sales-cycle stage.

Enhanced Conversions and Consent Mode v2

Hashed first-party data and correct regional consent: the algorithm keeps receiving signal despite blockers and iOS restrictions.

Offline conversions CRM → Google Ads

When an opportunity becomes Closed Won in your CRM, that event and its value go back to Google Ads. We optimize for sales, not leads.

View Solution
How to choose

How to choose a B2B Google Ads agency in Argentina

Six questions that separate a performance agency from one that only reports clicks. Ask them to anyone, including us.

Do they measure to the sale or to the form?

If reporting ends at "leads", the algorithm optimizes for forms. Ask for offline conversions and sales value integrated from the CRM.

What do they do with junk traffic?

Job seekers, students and competitors fill B2B forms every day. Ask about negative lists, audience exclusions and qualification filters.

Who owns the account?

The Google Ads account, its data and its history must be yours. An agency working on its own accounts holds you hostage.

How do they report?

A dashboard with CAC, pipeline and revenue per campaign, updated, with permanent access. Not a monthly PDF of impressions and CTR.

Do they have consultative-sales experience?

A sales cycle of weeks or months is managed differently from a cart. Ask for cases with long cycles, high tickets and sales teams involved.

Are they transparent about fees?

Flat fee, percentage of spend or hybrid: any model works if it is clear what is included, what is not and when you can leave.

Investment

How much does a Google Ads agency cost in Argentina

Three fee models coexist in the Argentine market. Here is how each works and where we start, with no fine print.

Flat monthly fee

A stable fee independent of spend. Works when ad budget is predictable and you want to plan without surprises.

Percentage of ad spend

The fee scales with the advertising budget. Aligns incentives when the agency optimizes for profitability rather than for spending more.

Hybrid model

Fixed base plus a variable tied to results (qualified opportunities, attributed revenue). It shares risk best when measurement is done right.

Where we start

We take on accounts with ad spend from USD 1,000 per month, because below that threshold the algorithm cannot gather enough signal to optimize. The fee proposal is defined in the initial audit, based on real scope.

Results

Real results in B2B and High-Ticket accounts

Documented client cases. Past results do not guarantee future performance, but they do show how we work.

Vidrear · Construction

Omnichannel budget consolidation and migration to a high-performance site: over 2,900 monthly leads at a historical CPA of ARS 701.

ManpowerGroup · B2B HR

B2B semantic isolation to stop bleeding budget into candidate traffic: zero ad waste.

Plástica Siglo 21 · High-Ticket surgery

Conversational AI SDR that qualifies clinically and financially before sales: 82% of leads filtered automatically.

Tulegajo · B2B

Algo-Protection against fake conversions poisoning Performance Max: the algorithm learns only from real signals again.

Frequently asked questions

What we get asked most

Straight answers, no fluff.

How do you keep job seekers from filling out my B2B forms?

We use negative audience exclusions combined with high-commercial-intent keyword targeting. We also filter terms like "jobs", "employment", "resume" and "vacancy" at the campaign and ad-group level.

How do you measure the success of a B2B campaign?

We don't rely on clicks or impressions. We measure the full conversion: from form to closed sale, integrating your CRM data with Google Ads to optimize for real opportunities.

Why is GTM Server-Side necessary in 2026?

To dodge ad blockers and iOS/Safari cookie restrictions. With Server-Side Tagging you recover most of the conversions the browser blocks, and Google's algorithm receives clean signals to optimize correctly.

How much does it cost to hire a Google Ads agency in Argentina?

It depends on the model (flat fee, percentage of spend or hybrid) and on scope: number of campaigns, markets, CRM integration and server-side tracking. We work with accounts investing from USD 1,000 per month in media and define fees in the initial audit, all in writing.

How long until we see results?

Restructuring and tracking take 2 to 4 weeks. From there the algorithm enters learning and the first lead-quality indicators show within the first month. A full consultative sales cycle usually needs 60 to 90 days to read revenue with confidence.

Is the Google Ads account mine?

Always. We work on your account, with your billing and your history. If we ever part ways, everything stays with you: campaigns, audiences, conversions and data.

Do you work with companies outside Buenos Aires?

Yes. We are based in Buenos Aires and work with companies across Argentina and Latin America, with remote meetings and dashboards with permanent access. Operations are 100% online.

When is Google Ads better than Meta Ads for B2B?

Google captures existing demand: people already searching for your solution. Meta generates demand and works retargeting on decision makers who are not searching yet. In most B2B accounts both coexist, with Google as the intent base and Meta to accelerate the cycle.

Applied Knowledge

Want to dig deeper before taking the step?

On our blog you'll find real cases, technical tutorials and analysis of growth trends in Latin America.

Explore the Blog
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Let's talk business.
Data-driven.

Alkimista Digital is a Growth Partner based in Buenos Aires, Argentina, with international reach, for consultative, high-conversion sales models (B2B, high-value consumer services and franchise networks). Contact Martín Pedernera and our technical team.

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