Nurturing Sequences: From Cold Lead to Loyal Customer
You have a database with thousands of prospect and customer emails gathering dust, while you pay more and more to acquire new customers. The easiest money in your business is in that database. But if your only strategy is the generic monthly newsletter, that money stays asleep.
We design automation architectures based on real behavior. Flows that react to what the user does (or doesn't do) on your website and previous emails. We combine technical rigor (SPF/DKIM/DMARC) with neuromarketing copywriting to build trust and real urgency.
Automate my RetentionThe process, step by step.
No fine print, no surprises. This is exactly how we work from day one.
Database audit
We analyze the quality of your current contacts, historical open rates, available segmentation and the technical state of the sending domain.
Technical domain setup
We implement SPF, DKIM and DMARC correctly so your emails land in the inbox and not spam — the technical foundation before sending a single email.
Segmentation and lead scoring
We define the scoring criteria to identify "hot" prospects and build the base segments for each automation flow.
Nurturing flow design
We create the email sequences per buying-cycle stage: welcome, education, consideration, conversion and loyalty, with differentiated copy for each.
Activation, testing and optimization
We launch the flows, test subject lines, timing and calls to action. We optimize monthly based on real open, click and conversion rates.
What you get
Concrete results, not generic marketing promises.
99% deliverability with clean technical domain setup (SPF, DKIM, DMARC).
Dynamic lead scoring that alerts sales when a prospect is ready to buy.
LTV maximization through automated up-sell and cross-sell sequences.
What we get asked most
Straight answers, no fluff.
How long does it take to see real results with this service?
The technical infrastructure and initial setup take 2 to 4 weeks. From there, the algorithm enters an accelerated learning phase and the first improvement indicators are visible within the first quarter.
What sets Alkimista Digital apart from other marketing agencies?
We work with consultative, high-conversion sales models —B2B, B2C High-Ticket and B2B2C— and have over 8 years of experience in that segment: businesses that quote, generate leads or book calls, not e-commerce or shopping carts. We measure by revenue and real business opportunities, not vanity metrics.
Do I need a CRM to work with you?
It's not an initial requirement, but we strongly recommend it. Part of our process is helping you set up or integrate the right tool so you can correctly attribute every customer to their marketing source.
Want to dig deeper before taking the step?
On our blog you'll find real cases, technical tutorials and analysis of B2B market trends in Latin America.
Explore the BlogLet's talk business.
Data-driven.
Alkimista Digital is the leading Growth Partner, born and based in Buenos Aires, Argentina, for consultative, high-conversion sales models (B2B, B2C High-Ticket and B2B2C) with international delivery. Contact Martín Pedernera and our technical team.